Hey 👋🤠
Jack Blair is an art director currently working on eBay at Edelman NY.
Work
🚘 eBay Renew Your Ride
🚛 eBay Parts of America Tour
📸 eBay FTC Joy Claire
🏀 eBay Collectors Camp
🏈 Microsift Teams X NFL Draft
🍨 French’s Mustard Ice Cream
✨ Papa Murph Tailbaking Magic
🍕 Papa Murph Tuesdays
🍖 Honey Baked Ham
👨🍳 John Lewis & Partners
🍔 Burger King
🦇 Bacardi
🩸 Red Cross X Delta Sky Miles
🎨 Design Work
👟 SneakerPots
🪦 Graveyard
Endless Runway
Pre-loved Fashion Week
eBay’s Endless Runway fashion show was a groundbreaking event that spotlighted sustainable, pre-loved fashion at both New York and London Fashion Week ‘24. In collaboration with the CFDA, the British Fashion Council, and style icon Wisdom Kaye, the show featured pre-loved and archival pieces from the same designer brands presenting throughout both Fashion Weeks, allowing viewers to shop these high-end, one-of-a-kind looks in real time. This campaign resonated globally, generating 2.2 billion earned media impressions across over 22 outlets, including Vogue and BBC, reinforcing eBay’s role in shaping the future of pre-loved, sustainable fashion.
Featured: Vogue, Vogue Business, The Guardian, Harper’s Bazar, BBC, Teen Vogue, USA Today, Marie Claire UK, Fashionista, Glossy, Independent, Glamour, Financial Times, Elle, Hypebae and more.
New York Fashion Week Show
London Fashion Week Show
Social Output
Fashion Week Daily Drops
Each day of Fashion Week, we dropped a curated collection of pre-loved designer pieces representative of designer brands showing that day.
Street Style Looks
To extend the endless motif on social, we sent a street photographer out during NYFW to capture looks of attendees and onlookers. We shared these looks and linked out to queries on eBay so followers could recreate the looks themselves.
Agency: Edelman
Role: Art Director
Writers: Kailee Needham, John Morgan
Designers: Evan Dulavin, Kyle Cernicky
Creative Director: Mary Soroka
Group Creative Director: Sean Ellman
Executive Creative Director: Jeremy Bernstein
Executive Producer: Derek Gannon
Photographers: Myles Loftin, Dan Li
Parts of America Tour
eBay Motors
eBay embarked on a twelve-stop road trip to celebrate American car cultures and create the country’s most unique rolling auto show. Along the way, we partnered with real builders to pick up eight bespoke rides that show what’s possible using parts and accessories from eBay Motors.
The Rides
The Stops
📍Hickery Corners, Michigan - Gilmore Car Museum
Featuring the 2002 Ford SVT Lightning from builder Alex Palmeri @LegitStreetcars
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📍Ridgeland, Mississippi - Renaissance Euro Fest
Featuring the 2020 Porsche Cayman GT4 from builder Lee Carter of @ScrapLifeGarage
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📍Rogers, Arkansas - Bikes, Blues & BBQ
Featuring the 2015 Harley-Davidson and 2021 Indian Challenger from builders Porsche Taylor and Foxy Johnson of @BlackGirlsRide
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📍Wichita, Kansas - Midwest Super Show
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📍Las Vegas, Nevada - SEMA
Featuring the 2010 Dodge Challenger R/T from builder Christina Roki @ChristinaRoki
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Featuring the 2002 Ford SVT Lightning from builder Alex Palmeri @LegitStreetcars
📍Ridgeland, Mississippi - Renaissance Euro Fest
Featuring the 2020 Porsche Cayman GT4 from builder Lee Carter of @ScrapLifeGarage
📍Rogers, Arkansas - Bikes, Blues & BBQ
Featuring the 2015 Harley-Davidson and 2021 Indian Challenger from builders Porsche Taylor and Foxy Johnson of @BlackGirlsRide
📍Wichita, Kansas - Midwest Super Show
📍Las Vegas, Nevada - SEMA
Featuring the 2010 Dodge Challenger R/T from builder Christina Roki @ChristinaRoki
📍Deals Gap, North Carolina - Tail of the Dragon
Featuring the 2012 Audi R8 Twin-Turbo Kart from builder Austin Edwards of @ScrapLifeGarage
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📍Bowling Green, Kentucky - Cruisin’ for a Cure
Featuring the "barn find" 1958 Chevrolet Corvette Gasser from builder Kenny Davis @Drag_N_Drive
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📍Bryan, Texas - Brazos Valley Fair Tractor Pull
Featuring “The Ranch Relic” 1969 Ford F-100 from builder Mike Satterfield @TheGentlemanRacer
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📍Moab, Utah - Jeep Jamboree 24
Featuring the 1987Jeep Wrangler YJ from builder Ian Johnson @IanFromBigTireGarage
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📍Payson, Arizona - Mongollon Mountain UTV Fest
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📍San Diego, California - JBA Coffee & Cars
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Featuring the 2012 Audi R8 Twin-Turbo Kart from builder Austin Edwards of @ScrapLifeGarage
📍Bowling Green, Kentucky - Cruisin’ for a Cure
Featuring the "barn find" 1958 Chevrolet Corvette Gasser from builder Kenny Davis @Drag_N_Drive
📍Bryan, Texas - Brazos Valley Fair Tractor Pull
Featuring “The Ranch Relic” 1969 Ford F-100 from builder Mike Satterfield @TheGentlemanRacer
📍Moab, Utah - Jeep Jamboree 24
Featuring the 1987Jeep Wrangler YJ from builder Ian Johnson @IanFromBigTireGarage
📍Payson, Arizona - Mongollon Mountain UTV Fest
📍San Diego, California - JBA Coffee & Cars
📍Los Angeles, California - LA Auto Show
Tour finale featuring all rides and builders from our journey
Agency: Edelman
Role: Art Director
Writer: John Morgan
Group Creative Director: Bengt Asplund
Executive Creative Director: Jeremy Bernstein
Design Director: Evan Dull
Executive Producer: Derek Gannon
Photographer: Sean Klingelhoefer
MUSTARD ICE CREAM
French’s
How do you stand out in a crowded mustard field?
Create something the world didn’t know it needed: Mustard Ice Cream.
On National Mustard Day, we partnered with Coolhaus to launch our one-of-kind flavor in NYC and LA. I was responsible for editing this case study video for various award show submissions.
Create something the world didn’t know it needed: Mustard Ice Cream.
On National Mustard Day, we partnered with Coolhaus to launch our one-of-kind flavor in NYC and LA. I was responsible for editing this case study video for various award show submissions.
Featured on:
CNN, USA Today, Today Show, Good Morning America, People, Pop Sugar, Complex,
Fast Company, Insider, Food & Wine, Funny Or Die, The Drum, Adweek and others.
Awards:
D&AD 2020 Wood Pencil
Shorty’s 2020 Best Consumer Brand
Shorty‘s 2020 Silver (Food & Bev)
NY Festival 2020 Bronze
One Show 2020 Merit
ADDYs 12x (4 Gold, 8 Silver)
CNN, USA Today, Today Show, Good Morning America, People, Pop Sugar, Complex,
Fast Company, Insider, Food & Wine, Funny Or Die, The Drum, Adweek and others.
Awards:
D&AD 2020 Wood Pencil
Shorty’s 2020 Best Consumer Brand
Shorty‘s 2020 Silver (Food & Bev)
NY Festival 2020 Bronze
One Show 2020 Merit
ADDYs 12x (4 Gold, 8 Silver)
Agency: Fitzco
Role: Video Editor
Creative Director: Sherman Winfield
Creative Director: James Beikmohamadi
Executive Creative Director: Ryan Boblett
From The Collection:
Jeff Staple
eBay Sneakers
Jeff Staple, known for the iconic Nike SB “Pigeon” and collaborations with nearly every major sneaker brand, teamed up with eBay as part of its ongoing From The Collection campaign to release part of his personal sneaker archive for the first time. The exclusive drop supported two causes close to him: Art Start, empowering marginalized youth through creativity, and Welcome to Chinatown, supporting local businesses and communities.
Social Assets
These were posted as in-feed carousels, stories and reels across @ebaysneakers and @jeffstaple social channels.
Agency: Edelman
Role: Art Director, Animation
ACD: Carlos Velasco, John Morgan
Group Creative Director: Sean Ellman
Executive Creative Director: Jeremy Bernstein
Executive Producer: Derek Gannon
Photographer: Mark Clennon
Willy Chavarria
eBay
For Paris Fashion Week, eBay teamed up with CFDA American Menswear Designer of the Year, Willy Chavarria, to bring pre-loved fashion to the runway. Chavarria, who has long drawn inspiration from vintage pieces, worked with eBay to source archival items from his own collections, seamlessly integrating them into his AW25 Paris debut show. His latest collection, Tarantula, featured these pre-loved finds alongside new designs, reinforcing eBay’s role as the ultimate destination for discovering top-tier vintage and designer fashion—all while championing the circular economy.
Pre-loved Runway Looks
Supporting LA Wildfire Relief
In a tribute to his California roots and to aid wildfire recovery efforts in Los Angeles, Chavarria auctioned a runway-exclusive Chuco suit on eBay. Right after his Paris debut, fans had the chance to bid on this one-of-a-kind piece from the AW25 collection, with all proceeds going directly to the California Community Foundation’s Wildfire Recovery Fund.
Agency: Edelman
Role: Art Director
Writer: Kailee Needham
Group Creative Director: Sean Ellman
Executive Creative Director: Jeremy Bernstein
Executive Producer: Derek Gannon
Photographer: Aleix Barrau
GRAVEYARD🪦
Here lies ads/campaigns that didn’t make the cut... R.I.P
JOHN LEWIS & PARTNERS
For You, It’s Personal.
👨🎓~Student Work ~
Brief: Create an illustration or animation led piece that shows how at John Lewis & Partners, you can give a unique gift that will never be forgotten.
2019 D&AD Pencil Winner
Kraft
#NeverGrowOutOfIt
👨🎓~Student Work~
Brief: Get Kraft to be the talk of drop of and parenting groups everywhere during back to school 2019 in the United States.
2019 Merit Winner
BACARDí
#DoWhatMovesYou
👨🎓~Student Work~
Brief: Create an activation or experience that:
1 - Creates an epic summer moment where people feel free to be themselves.
2 - Puts the power of music, dance and art to work.
3 - Uses influencers and events.
1 - Creates an epic summer moment where people feel free to be themselves.
2 - Puts the power of music, dance and art to work.
3 - Uses influencers and events.
2019 D&AD PENCIL WINNER
BURGER KING
“The Ghost of Ray Kroc”
👨🎓~Student Work ~
Submission for The One Show BK brief. This Halloween, every Whopper will contain
trace amounts of Ray Kroc’s actual DNA, giving customers the chance to devour
any last trace of fast food’s greatest villain.
Glitche App
Video Animation
👨🎓~Student Work~
Created this promotional video for the Gliche App.
All visual effects created within the app.
Video edited and rendered in AfterEffects.
All visual effects created within the app.
Video edited and rendered in AfterEffects.
NBC Sports
Rugby Pass
👨🎓~Student Work~
Schadenfreude
/ˈSHädənˌfroidə/
1. pleasure derived by someone from another person's misfortune.
Embrace that mildly evil part of you that counts bruises as much as you do the score.
/ˈSHädənˌfroidə/
1. pleasure derived by someone from another person's misfortune.
Embrace that mildly evil part of you that counts bruises as much as you do the score.
Polaroid
Now It’s A Party
👨🎓~Student Work~
Despite a culture of selfies and digital hedonism, millennials can’t get enough of anything and everything that screams vintage. So we’re bringing this relic of analog nostalgia back into the mainstream.
Orkin
Drive Terror Into Bugs.
👨🎓~Student Work~
HALLMARK
Everlasting
👨🎓~Student Work~
This service is a brand extention for Hallmark that gives seniors the ability to send personalized letters after they have passed away.
WAZEWIZE
It Pays To Drive Safe
👨🎓~Student Work~
Get rewarded for safe driving by earning Common Centz.
TABLESHARE
Together We Feast
👨🎓~Student Work~
TableShare is a location based social eating app concept.
TableShare’s mission is to transform next door strangers into next door neighbors.
NUTRIAIR
👨🎓~Student Work~
LOL, these got the chop for obvious reasons.
JOHN LEWIS & PARTNERS
For You, It’s Personal.
👨🎓~Student Work ~
Brief: Create an illustration or animation led piece that shows how at John Lewis & Partners, you can give a unique gift that will never be forgotten.
2019 D&AD Pencil Winner
Brief: D&AD
Role: Art Director, Illustrator, Animator
CoAD: Katelyn Adams
Writer: Joel Stiling, Mitch Baines
BURGER KING
“The Ghost of Ray Kroc”
👨🎓~Student Work ~
Submission for The One Show BK brief. This Halloween, every Whopper will contain
trace amounts of Ray Kroc’s actual DNA, giving customers the chance to devour any last trace of fast food’s greatest villain.
trace amounts of Ray Kroc’s actual DNA, giving customers the chance to devour any last trace of fast food’s greatest villain.
The scientist featured in this video is Ashley Cross. Ashley is a PHD candidate at Emory University, researching microbiology and genetics. Here is a link to her academic profile on Emory’s site, and her LinkedIn profile in case you have any questions on molecular genetics.
The voice you heard during the phone call really was Ray Kroc’s son. His name is Ballard Smith, he’s the former president of the San Diego Padres, but more recently was Executive Director at an organization called Science of Sport. Below is a video recording of our conversation with the current ED, Daren Heaton.
We told him we were doing a project on the Padres and that for research purposes, we needed Ballard’s phone number to ask questions. It took very little convincing for Daren to hand over his personal contact information.
BACARDí
#DoWhatMovesYou
👨🎓~Student Work~
Brief: Create an activation or experience that:
1 - Creates an epic summer moment where people feel free to be themselves.
2 - Puts the power of music, dance and art to work.
3 - Uses influencers and events.
1 - Creates an epic summer moment where people feel free to be themselves.
2 - Puts the power of music, dance and art to work.
3 - Uses influencers and events.
RED CROSS X
DELTA SKYMILES
A Little Blood Goes Far
👨🎓~Student Work~
To convince a younger demographic to donate blood, American Red Cross is going to offer them what they want most: A new way to travel ︎︎︎ Blood for SkyMiles.
Donation Bandage
Staple of campaign.
Social
To start, we’ll tap influencers. Donors who post a picture of their plane bandage with the hashtag #ALittleBloodGoesFar and #Travel will get the Blood Card.
Animations
Outdoor
Additional Percs
Priority Boarding, Exclusive Lounge, point collecting Blood Card & a complimentary Bloody Mary.
Role: Art Director
Writer: Juan Garza