Willy Chavarria
eBay
For Paris Fashion Week, eBay teamed up with CFDA American Menswear Designer of the Year, Willy Chavarria, to bring pre-loved fashion to the runway. Chavarria, who has long drawn inspiration from vintage pieces, worked with eBay to source archival items from his own collections, seamlessly integrating them into his AW25 Paris debut show. His latest collection, Tarantula, featured these pre-loved finds alongside new designs, reinforcing eBay’s role as the ultimate destination for discovering top-tier vintage and designer fashion—all while championing the circular economy.
The Shoot
Pre- loved Looks on the Runway
Supporting LA Wildfire Relief
In a tribute to his California roots and to aid wildfire recovery efforts in Los Angeles, Chavarria auctioned a runway-exclusive Chuco suit on eBay. Right after his Paris debut, fans had the chance to bid on this one-of-a-kind piece from the AW25 collection, with all proceeds going directly to the California Community Foundation’s Wildfire Recovery Fund.
Agency: Edelman
Role: Art Director
Writer: Kailee Needham
Group Creative Director: Sean Ellman
Executive Creative Director: Jeremy Bernstein
Executive Producer: Derek Gannon
Photographer: Aleix Barrau